Tag Archives: study
According to some people, email marketing is dead. I’ve been saying that it’s not – particularly if implemented and tracked properly. As General Patton famously said “A good plan violently executed now is better than a perfect plan executed next … Continue reading
I’m a total SEO geek, so this study fascinated me and drove home one of the brick walls that I consistently run into when discussing SEO with potential clients: The words you want to use usually won’t match with what … Continue reading
Apparently, you can teach old dogs new tricks. According to the latest Pew Internet demographics study, the biggest increase in internet use since 2005 is the 70-75 year-old age group. While just 26% of 70-75 year olds were online in … Continue reading
According to Deloitte’s State of the Media Democracy survey, 75% of Millennials (ages 14 to 25) view the computer as more of an entertainment device than their TV. If you don’t think that including online in your marketing and advertising … Continue reading
Yes, it does according to the findings in a study conducted by two UCLA professors, and it might help older people the most. Read more.
Web analytics firmHitwise has just announced that Google’s market share has hit an all-time high of 71%. (Hitwise says 70%, but they forgot to round up.) In the same report, one can quickly discern that MSN really doesn’t matter. Read … Continue reading
I always tell my clients that search is #2 online activity behind email. A new report from the Pew Internet & American Life Project indicates that it’s catching up to email. From the report summary: The percentage of internet users … Continue reading