Is now the time to ditch your website?

If you’ve got a consultant telling you “forget your website, focus on Facebook” (or, Google +, Pinterest, etc.), fire them. The long-term path for Internet success is simple: don’t be lured into placing most or all of your online equity into a single platform -particularly one that you don’t control. Continue to embrace a platform neutral approach, and your brand will thrive wherever your customers find you. That’s a Total Internet Presence.

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